Pulse Camera-Based Solutions Convert "Seeing is Believing" to Actionable Insights
Pulse Labs flexible camera-based solutions can be deployed anywhere people and technology interact. Those interactions are the basis for rich insights.
Innovation Development & Testing
"Research Compression" means less time to make more decisions. ICC provides the richest insights to make better and faster development and testing decisions.
Sales, Service & Training Materials
Knowing real-world customer joys and challenges with your vehicles and technology helps you stay ahead of curve. ICC informs sales, service and training guidance to optimize the customer experience.
Marketing
The most effective marketing emphasizes your best attributes and what's important to customers. ICC informs that using real drivers.
Competitive Benchmarking
The best way to reveal best in class is by studying the competition under real-world conditions using ICC
Safety & Technical Issue Detection
If everything was perfect the first time, we'd never have recalls. ICC, by design or discovery, helps keep you rapidly informed on key issues as revealed by real customers.
Right now it’s an open question who will end up controlling what, and how that will all fit together. We believe it will all come down to consumer choice, which will be determined by the most compelling user experience.
— Dr. Dylan Zwick
Pulse Labs Co-Founder & Head of Advanced Analytics
The Voice of the Conversation
Listening is one of the best ways to learn. Listening to a conversation is the best way to learn how drivers and their vehicles are able to communicate efficiently and effectively with just voices.
It's not just about creating technology. it's about making that technology responsive to human commands and needs. That drives adoption.
Pulse Labs captures these conversations tied to specific user journeys and converts those to insights. Those empower our customers to benchmark and optimize voice capabilities.
Environments
Auto
Pulse Labs has unrivaled expertise in unpacking how people and technology interact in vehicles. Those insights help cement the relationship between your brand and consumers even in their vehicles.
Home
Technology has created an ideally seamless bridge between in-vehicle and elsewhere, such as at home. Pulse Labs quantifies the successes and gaps to help brands capitalize on their consumers complete lives.
Mobile
Consumers can shop and buy from anywhere they can carry their mobile devices. Pulse Labs understands that dynamic and can capture those moments to help you drive your business.
Work
People and technology work together everywhere. The work environment is notable for its need for efficiency, ergonomics and safety. Pulse HMI experience shows you how that can be done.
Experience our Power Portal™
The Pulse Labs Power Portal™ is a one-stop online destination that gives your entire team immediate and on-demand access to focused insights across video, audio and customer feedback.
Learn About our AI, ML & CBE’s
Our proprietary AI/ML models analyze data at scale to group information into simple Categorized Behavioral Elements™ (CBEs) and then surface the most relevant information for your business objectives. This means your time is spent taking action, not mining.
Unmatched Team Experience
The Pulse Labs Team brings years of HMI experience across industries and technology platforms. Our Heartbeat Team has completed countless studies for industries just like yours.
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