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Smart Technology is Becoming People's Sixth Sense

To leverage that for business, Pulse labs knows that technology is only as smart as brands make it. And "smart" requires understanding the human side of HMI.

Pulse STC Makes Your Smart Technology Invaluable

The Pulse Labs Smart Tech Camera™ (STC) solution provides granular and human-centric insights on how technology can best enhance your customers' lives-- and keep them coming back.

Product

Product Development & Testing

"Research Compression" means less time to make more decisions. STC provides the richest insights to make better and faster development and testing decisions.

Knowing real-world customer joys and challenges with your technology helps you stay ahead of curve. STC informs sales, service and training guidance to optimize the customer experience.

Sales,

Sales, Service& Training Materials

Knowing real-world customer joys and challenges with your technology helps you stay ahead of curve. STC informs sales, service and training guidance to optimize the customer experience.

Marketing

Marketing

The most effective marketing emphasizes your best attributes and what's important to customers. STC informs that using real drivers.

The best way to reveal best in class is by studying the competition under real-world conditions using STC.

Competitive

Competitive Benchmarking

The best way to reveal best in class is by studying the competition under real-world conditions using STC.

Safety

Safety & Technical Issue Detection

If everything was perfect the first time, we'd never have recalls. STC, by design or discovery, helps keep you rapidly informed on key issues as revealed by real customers.

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Pulse Labs created a testing platform that gives us a uniquely deep view into our users’ thoughts and behaviors in what has traditionally been one of the hardest places to get naturalistic insights—a moving car.

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— Steve Higgins

Head of Google Assistant Auto

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Listen to the Tech Talk

Listen

Listening is one of the best ways to learn. Listening to a conversation is the best way to learn how successful technology makes peoples' lives better. And when successful, the door is open wide for additional revenue opportunities.

Pulse Labs captures these conversations tied to specific user journeys and converts those to insights. Those empower our customers to benchmark and optimize voice capabilities.

Environments

Auto

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Pulse Labs has unrivaled expertise in unpacking how people and technology interact in vehicles. Those insights help clients understand how to optimize CX and driver revenue.

Home

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Technology has created an ideally seamless bridge across all aspects of our lives--bringing the outside world into our homes. Pulse Labs quantifies the successes and gaps to help brands capitalize on their consumers' complete smart tech experiences.

Mobile

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Our mobile devices keep us informed, connected and entertained. Pulse Labs Smart Tech insights keeps you connected to consumers and how well that technology supports their needs.

Work

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Smart technology means we can work from almost anywhere. That means the better the technology, the more productive we all are.

Experience our Power Portal™
Experience

The Pulse Labs Power Portal™ is a one-stop online destination that gives your entire team immediate and on-demand access to focused insights across video, audio and customer feedback.

Learn About our AI, ML & CBE’s
Learn

Our proprietary AI/ML models analyze data at scale to group information into simple Categorized Behavioral Elements™ (CBEs) and then surface the most relevant information for your business objectives. This means your time is spent taking action, not mining.

Technology Experts
Technology

The Pulse Labs Smart Technology Team brings years of HMI experience across industries and technology platforms. Our Heartbeat Team has completed countless studies in the Smart Technology Arena.

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