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Pulse Labs • June 1, 2023
What is AIQ?
AIQ™ measures the performance of the leading AI platforms from the perspective of your most important audience: users. Each week, our report captures insights from hundreds of real user interactions with AI. This allows you to always have an accurate, up-to-date read on developments in this rapidly evolving space.
By Pulse Labs
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August 15, 2023
For most consumers, buying a vehicle is one of the largest purchasing decisions they will make, second only to homeownership. This kind of expensive, long-lasting decision is often emotional, and, at least in the consumer's mind, not easy to undo. With vehicle technology advancing faster than ever, consumers
By Pulse Labs
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August 8, 2023
As part of AIQ's effort to compile a comprehensive overview of users' real-time experiences across various AI platforms, this selection of videos captures real prompts and user reactions. Our AIQ database of thousands of videos is growing monthly. We'll periodically pull a few to compare
By Pulse Labs
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August 1, 2023
Travel and trip planning is seen as a natural use case for AI platforms. In the planning stage, consumers are making large considered purchases and need to compare and weigh different options with a number of variables.
Consumers see high potential in AI’s ability to alleviate trip planning
By Pulse Labs
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July 25, 2023
Open AI has a freemium model whereby GPT-3.5 is free and GPT-4 (“Plus”) is not. Understandably, there are questions about whether GPT-4 is worth the cost. Is it better? How much better?One simple answer is: GPT-4 is 8% better.Why? The perceived quality of the response.
By Pulse Labs
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July 13, 2023
In AIQ, one component of the research design that we call “self-directed” is to let users decide what they want to do on an assigned AI platform. While the topics and interests they chose vary, overall we see certain topics and use cases emerge as the most popular.
By Pulse Labs
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June 26, 2023
Across all users, the top three reasons for choosing a preferred AI response in our blinded tests are:Feels accurateFeels relevantFeels completeIn addition, among younger users, the attribute “feels human like” increases in importance. This video of a young user asking Bard for a breakup
By Pulse Labs
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June 26, 2023
Our study captures hundreds of videos of actual user experiences with the four AI platforms. A unique and powerful aspect of AIQ™️ is the ability to see these interactions in the moment.Two videos were chosen for each AI platform that demonstrate meaningful user insights. See what users
Our mission at Pulse Labs is to bridge the gap between
technology and people, fostering the creation of digital
experiences that are not only functional but also deeply
connected to everyday life.
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